Logo as an interesting advertising game ?

Here I’ll share a way to intrigue your potential clients by just playing with your logo.  This game is a proof that a well designed logo could be a great marketing tool and an advertising inspiration for years…

uniqlo_logo_game2.png
uniqlo_logo_game2.png

Bobby told it very well:

“Uniqlo has a rad new interactive game which lets you play and experience the grid system that they use. I wasn’t quite sure what to do at first (probably because I didn’t read the directions…) but after like 5 minutes you totally get it and it starts to become really fun. There really isn’t a point tot he game, it’s more like a social project where up to 50 people get to make the decisions of what the grid will look like. You can add or remove squares, rotate them, or combine them.
I was playing earlier, and usually I try to turn all of the squares the color I was assigned. But someone else decided to drag all of the squares off the grid, leaving it blank. This kind of made it fun because then I started working to actually keep something on the board. It’s a pretty fun way to kill 15 minutes or so. There are also a lot of really great sound effects that go along with the game. You could honestly just sit and watch if you wanted to.”

uniqlo_logo_game.png
uniqlo_logo_game.png

If you want to try it by yourself – go to : www.uniqlo.com/grid/