rob-janoff-apple-logo-design

There’s a brand new great interview with the designer of the Apple logo, Rob Janoff.
Here are a few lines from it :

Jean Louis Gassée (executive at Apple Computer from 1981 to 1990) :
One of the deep mysteries to me is our logo, the symbol of lust and knowledge, bitten into, all crossed with the colors of the rainbow in the wrong order. You couldn’t dream of a more appropriate logo: lust, knowledge, hope, and anarchy.

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[...] the real solid reason for the stripes was that the Apple II was the first home or personal computer that could reproduce images on the monitor in color.

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It’s kind of a problem when you do something that so well known, so early on in your career. It’s all downhill from then.

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I’ve learned most of the knowledge about graphics after I started working, not in school.

This interview is a MUST for every graphic designer – read the rest of it in creativebits.org !

Margarit Ralev created Logoblink.com in 2007, as a 100% logo design blog.
He started his career as s freelance web designer in 2001. Ralev.com design portfolio was created in 2004. In 2006 he registered “Ralev.com Ltd.”, a company providing all sorts of advertising and graphic design services. Since 2008, the company focused on brand identity design and brand consulting.

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