![Ford Guidelines Brand Book [pdf]](http://logoblink.com/wp-content/uploads/2013/03/ford-guidelines-cover-290x290.jpg "Ford Guidelines Brand Book [pdf]")
Ford Guidelines Brand Book [pdf]
Ford Motor Company is one of the most famous multinational automakers in the world. Founded back in 1903, the company has changed its logo several times. The current logo design is very famous: According to the company the Ford brand book is published in order to “restate what the brand is about”....
Android Branding Guidelines
I was watching some Youtube video for some app when I saw this funny android-appstore logo and decided to find the Android Brand Guidelines. Surprisingly – they are pretty short. You can click to zoom in the print-screen from the site. The shot is taken today – 26.04.2012. Who knows – may be the android...
The Manual is dead. Long live the Brand!
Have you ever tried to count how many people have an impact on the corporate identity of your company? By their work, by making small decisions, but also by their unawareness of the context? Each member of the “branding team” brings their own perspective to every project. Behind every piece of marketing or expression...
A logo as a part of an illustration ?
Johny Wan sent a link to this peace yesterday. First thought – okey, I’ve seen this type of style before… it’s catchy, but where’s the logo story ? After that I saw the logos in the illustration and start thinking that this is actually something not very common. Probably Johny just wanted to showcase his...
Honeywell brief logo history and logo guidelines
No, Honeywell is not rebranding :) It’s just another visually stable brand* that deserves recognition. What is Honeywell NYSE: HON is a major American multinational corporation that produces electronic control systems and automation equipment. It is a major supplier of engineering services and avionics for NASA, Boeing and the United States Department of Defense. The...
Lynda logo guidelines
The chance you haven’t watch any lynda.com video tutorial is quite small. Something like 00.5% – especially if you are a professional graphic designer. Lynda.com could be defined in my opinion as a visually stable brand. One and the same logo / logotype for so many years. That’s why I was curious what’s in the...
McDonald’s Logo Mania
In this post I will meet you with more detail on the creation, different uses, and variations of the McDonald’s golden arches logo. More than 120 logos in this set.
HYUNDAI Logo guidelines
HYUNDAI’s logo is a decent one and so is the logo guideline. Old ( 2002 ) , but interesting, in its 93 pages ( 7 MB ) you can read about: Symbol Mark Logotype Signature Color Typefaces Stationery Signage Vehicles Promotion Items Uniforms It’s interesting the hierarchy between Hyundai and its dealers. Also the various...
General Electric Brand Guidelines [PDF]
This General Electric Guideline is designed for print advertising and covers : 1.0 Brand Architecture 2.0 Monogram 3.0 Tagline 4.0 Color Palette 5.0 Typography 6.0 Imagery 7.0 Tone of Voice 8.0 Gray Bar 9.0 Transition Designs 10.0 Limited Space 11.0 Classifieds/Yellow Pages 12.0 Outdoor 13.0 Grids There are many GE guidelines out there, since the...
Skype Logo and Brand Guidelines
90 pages of great graphic design! A perfect brand document from which we should learn. Click on the image to browse the Skype Logo and Brand guidelines PDF in Flash or click here to download this skype logo and brand guidelines from the official site. If you’re interested in why the software is...
Symantec logo guidelines 2000 [PDF]
This symantec_brand_guidelines is more about the logo itself. The documents is from 2000, but still – it looks like designed yesterday. I think it’s unuasual that the guideline covers more the logic of designing the symbol / logo, than the usage itself. This is an interesting approach. The PDF is not big – just 20 pages,...
AT&T logo guidelines [PDF]
A clean and ordered logo guidelines about the previous AT&T mark. Old, but gold ! I like the way things are presented – pages are not empty, but not too crowded with schemes – you can easily absorb the information. Also simple explanations are given, so that a non-designer should work in a correct manner...
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