90 pages of great graphic design! A perfect brand document, we should learn from. click on the image to browse the PDF in flash or click here to download this skype logo and brand guidelines from the official site.

This pdf document is from year 1999. Yes, this isn’t the newest Mcdonald’s logo guideline, but I bet it will be interesting to take a look. After all McDonald’s is one of the best brands in the world. You should pay attention to the fact that although McDonald’s is a huge brand with a lot [...]

What I like in this logo guideline of Tetrapak company is the manner things are presented. Take for example the free zone distance – it’s not presented by “x” or some lacking individuality symbol, but with the “T” from the word mark. The contents consist of: 5 One logotype – three fixed combinations 8 Colours [...]