Prezi with a new logo

You probably know the best online software for presentations out there – PREZI.

Recently they have changed their brand identity. 

It’s now more “blueish” and more cold-corporate.

The logotype is more conventional.

Personally I like the funny two-way-“r”.

The “e” is the already popular “smiled-haineken E” 

In case you wonder where the mark comes from and why it’s so detailed for a logo – it’s actually a tool from the software itself.

prezi logo idea
prezi-logo-idea

I like the visual illusion for motion that the “sun” creates, but I bet it will be simplified at some point after a few years with only one or two rings in the middle and less “rays” in the outside stroke. 

prezi presentation soft logo
prezi-presentation-soft-logo
 

The logo in stickers.

The social environment is a test for every logo. Check the new prezi logo as an avatar. Vimeo thumb ( 3-rd picture ) looks cool the way it’s cropped. They’ll probably start using it more and more in other cases.

prezi new logo facebook
prezi-new-logo-facebook

The logo in Facebook 

prez new logo twitter
prez-new-logo-twitter

The logo in twitter

prezi logo vimeo avatar
prezi-logo-vimeo-avatar

The logo in Vimeo

Here’s the old design, case you were wondering how the old logos looked like:

prezi 1st logo
prezi-1st-logo
prezi 2nd logo
prezi-2nd-logo