Leo Messi is one of the most popular football ( soccer ) players in the world these days. Adidas has a special football-shoe line called after his name. So they needed a logo. And a young lad called Nathan Shinkle designed it : messi_logo_adidas_001-960x400 messi_logo_adidas_002-960x400 messi_logo_adidas_003-960x400 messi_logo_adidas_005-960x400 And here’s the animation from his dribbble profile…
It’s colorful, it’s extravagant.. and it’s not the typical Euro Championship logo, but with the right presentation everything’s fine. Actually the video is made back in 2009, but it’s a really good example of how a brand design should be approached and presented. If the London 2012 Olympics logo had the same presentation – I bet more people would be happy with the design. Anyway – this post is…