Save the print logo campaign

Creative concept
Statistics say print readers retain twice as much information as they would from online content. When online, a user is multitasking, spending less time watching an ad, therefore memorizing fewer details.

by Next Advertising Romania
Bucharest, Romania
Copywriter: Laura Dragomir
Art Director: Victor Barac
Creative Director: Liviu David

UPDATE ( 6.3.2013 ) : In case you are wondering why there are no pictures in this post – the big international brands asked to remove them , because they were considered as “copyright violations of their logos”. The post was alive one calendar year, so the regular visitors of Logoblink got the chance to see it. End of story.