New Pepsi $1 billion smile [oo]
This post is about the new Pepsi “smile”. They say they’ll invest 1 billion USD for rebranding. Let’s take a closer look. The new Pepsi logo was launched a few months ago and since then I’ve heard and read a lot of different opinions about the quality of the new mark. As every redesign, most people doesn’t accept it at first and even deny it. But actually this new logo is a great move. I think…
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