All articles tagged as "logo"

Symantec logo guidelines 2000 [PDF]

This symantec brand guidelines  is more about the logo itself. The documents is from 2000, but still – it looks like designed yesterday. I think it’s unuasual that the guideline covers more the logic of designing the symbol / logo, than the usage itself. This is an interesting approach. The PDF is not big – just 20 pages, 245 KB, but it must be seen.  Here we meet again the polite and intelligent…
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AT&T logo guidelines [PDF]

A clean and ordered logo guidelines about the previous AT&T mark. Old, but gold ! I like the way things are presented – pages are not empty, but not too crowded with schemes – you can easily absorb the information.  Also simple explanations are given, so that a non-designer should work in a correct manner with the logo.  Just click on the picture to open the PDF in a new window.
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Boom Festival Logo case

Boom Festival is being held for the first time in 2008, Portugal. It is a complex event where a lot of performances meet. Watch this movie to meet the idea .. … and then watch the logo case, so that you can understand the idea of the symbol these guys came with :)  I think the approach was great, but the final product could be better. For example – the logo will be used in a lot of mediums, so it…
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Skoda brandbook

Here you can download a superb Skoda logoguideline. Why it is superb ? Because it’s very proffesionally done . Clear and easy to understand. Covers a lot of points and its 73 pages are compressed under 2 MB ! Hope you’ll like it :)  shkoda-brand-guideline [ PDF ] 1.79 MB btw – write in the comments what logoguidelines you will be interested in and I’ll try to find them for you :)
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Easy work with logos in AI CS4

The movie is showing the use of “artboards” – these are like different sheets that you can work on at the same time and also cover each other, so it’s like you are designing on one table ( like in real life ), without loosing sight of the other sheets.. Something familiar as a functionality has already been created in InDesign, but here – it’s more dynamic, intuitive and easy to use. Great for all…
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Signet, Signal, Symbol – 35 PDF pages

Walter J. Diethelm ( the author ) is born in Switzerland. He was devoted to typography and graphic design. Died in Zurich, 1986. As far as I can see – he’s an author of some other interesing stuff. If someone is familiar with his Bio – please, share :)
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Making a font out of the ORACLE logo

Designers sometimes do crazy stuff like making a font out of a single word or phrase. Of course, these should be written in a specific way. The following font design is created based on the logotype of Oracle Corporations – an American multinational computer technology corporation. “Oracle” specializes in developing and marketing computer hardware systems and enterprise software products. Credits…
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Swisscom awesome rebrand movie

I hope this movie will inspire you. Here’s what the guys from moving brands say about the project: Swisscom, one of the leading brands and a market leader in Switzerland (with more than 60% average share of market), is perceived as one of the most trusted brands by Swiss people. The Swisscom re-brand is the final step to a major restructuring of the whole Swisscom organisation which will…
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