Michelin Logo in vintage posters
****
It is one of the two largest tire manufacturers in the world along with Bridgestone. French tire company Michelin has been around for a very long time. This is probably why their pudgy white mascot Bibendum is now intrinsically part of cycling graphic design. We are all familiar with his layered tire appearance, but we may be less acquainted with the history of the brand. It is actually one…
Keep Reading →
