Author: christa
U.S. Top 50 best retail brands (2013) A few days ago Interbrand revealed their “Best Retail Brands” lists for twelve regions! Those lists of top brands are created based on solid arguments and reports. Some of the lists are quite short (Australia’s is a short Top 10 BRB list), whereas others are quite long. The logo set above shows what is probably the most interesting list of all – the Top 50 U.S. Best Retail Brands for 2013. Most of the brand you may be familiar with because of their international coverage, however, some might be new for you if…
Ford Motor Company is one of the most famous multinational automakers in the world. Founded back in 1903, the company has changed its logo several times. The current logo design is very famous: the current Ford logo since 2003 According to the company the Ford brand book is published in order to “restate what the brand is about”. I have uploaded a few screens from the brand guidelines which you can see below. The brand guidelines book itself can be downloaded from the link at the bottom of the article. Ford colour palette This is the current Ford Motor Company…
Basically, the tourism logo of the country serves to represent it. It’s like the national flag, but aimed at tourists, not governments and geography students. The creation of such a design is a massive responsibility and there are always people who are rooting for or against a certain logo design as there is always someone who thinks the design could be improved. A few years back we shared here a logo set of famous tourism logo designs of 50 countries and regions. But designs get old and have to be changed or at least refined. This is the old tourism…
American Airlines is one of the most popular airlines in the world. They have been around for about 80 years now and have changed their logo design a few times. You can see the evolution of the AA logos, compiled by designboom.com, here: AA logo design evolution The last one is the American’s new logo design, changed on 17th January 2013. Except for this time they didn’t only change the logo but rebranded everything. In the slideshows below you can roughly see how the changes were made, but if you are more interested in this topic, check out the YouTube…