Author: Margarit Ralev

textile-trademarks-vintage-book1 Published in 1947, the Textile Brand Names Dictionary __was devised as a simple resource for those entering the textile business. I’ll copy for you a small paragraph from the Heller’s blog that’s probably representing the essence of the things: This book was possibly the first American primer on how to “select” a successful mark. So, in the spirit of advancing design history it is instructive to read what our ancestors believed were the ideal trademarks. In the words of Mr. Scher “A new trade-mark should be selected with great care.” Well, that makes sense. But here’s the real take-away, which was…

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Fun

tag-the-logos All you do is type the first thing that comes into your head for each logo (every time you hit “submit,” a new logo comes up). Over time (not a lot of time, in this case, which I’ll get to in a minute), each featured brand has its own tag cloud, representing the collective perception and thoughts of that brand. The more times a word or phrase is typed by people, the bigger it shows up in the tag cloud. For example here’s how a part of the tag cloud for Facebook looks like: facebook-brand-tags How will this help your…

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This is a video from the exhibition in Krakow, Poland by Magdalina Stancheva. Pay attention how they’ve ordered the logos in a grid and then put a light spot on the personal logo of Stefan Kanchev – the “eye”. Rumors are : a book about Stefan Kanchev will be published in the summer of 2011 in English. We’ll keep you informed about the progress 🙂

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Here are 10 Logoblink ruls that will boost your logo design process: Get yourself a decent deadline. At least one week. Postpone the logo design. Start doing it after a period of a few days – let the idea grow and visualize it mentally before put it on the paper. Forget about the pencil. Grab something different – a charcoal, a marker or just don’t draw on the paper – you can use sand or damp glass for example.. just some alternative. Work for less than half an hour. Or at least – sit down to draw with this mind…

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logo-bottle-label01 I was first impressed with the package… then I’ve noticed that they’ve used the logo on a few different places without overdoing the identity. The logo itself is nice in both of the variations – the positive and the negative glass, formed by the two faces, the two strangers. It’s a famous optical illusion, used in many places with different proportions. I hope this nice package design will inspire you for your works. logo-bottle-label02 source: http://www.quintohache.com/blog/absenta-espiritu-verde/

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lynda-logo-guidelines The chance you haven’t watch any lynda.com video tutorial is quite small. Something like 00.5% – especially if you are a professional graphic designer. Lynda.com could be defined in my opinion as a visually stable brand. One and the same logo / logotype for so many years. That’s why I was curious what’s in the logo gidelines… The guidelines are as tide and simple ( in the good way ) as is any classical teacher’s dress. Plain, just the most necessary. I like a lot that they’ve presented the colors in the circle shape – the same as the silhouette…

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fiat-2011-logo-01 Fiat is dividing into two subdivisions and from 2011 these subdivisions will have 2 new logos. Fiat statement : “The new logo has been created in response to the need to differentiate the automobile group from the product-related brand, reinforcing the parent company’s role in the management of a multibrand group,…” The logos are designed by the company made the Fiat logo redesign in 2005. fiat-2011-logo-05 Old fiat badges. fiat-2011-logo-02 Above you can see some of the logos trough the years that were using this same typo in different variations. I like the first because the proportions are more squarish. The…

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Equus 2D logo design Toyota has Lexus, Nissan has Infinity and Hyundai invented Equus back in 1999. In 2009 they released the new version of the car. In the end of 2010 they have started the campaign and I think this year (2011) we’ll hear more and more about it. There are already reviews in YouTube in which the government (of South Korea) is supporting the brand by using the cars for their leaders so you can get the idea. “Equus” appears to be a popular brand name. It means horse or steed (in Latin). In the Middle East the car is known…

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Fun

logo_vimeo_holidays The first one is the original logo on the front page. The rest are the Vimeo.com holiday logos for the end of 2010. They are still visible in the inner pages. Or at address : http://a.vimeocdn.com/images/logo\_vimeo\_holidays_1.png ( 1 to 5 ). I think they are cute. May be a a snowflake is missing… The “Rudolf” ( #5 in the picture above ) and the “party” ( #3) are my favourite. With these nice logos I want to wish you a great new 2011!

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DesBar logo design …or at least you can request one 🙂 Barter design is something that will become trendy, it just needs some time. What does barter design actually mean? An example – you are some kind of entrepreneur and you need a logo design for your organization. Nothing special really, you don’t want to spend an amount of money. However, you still want/need a designers’ touch – something unique a specialist has worked on for a couple of hours at least. What do you need to do ? Get in www.desbar.com Register Join the proper group where you can write about what you need…

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