A-style is a clothing brand. The brand exists since 2003 (or at least the domain a-style.it is registered during that year). However, 2006 could be considered as a real breakthrough. Later a friend of mine sent me an A-style key holder from Italy. If I have to be honest I didn’t get the idea at first sight… but later there was the “LOL” effect. :) Cool idea, designed in a nice way. Everything is on purpose in the design of this sign. The shape of the logo design in its original version resembles a street sign. The yellow background is a reference to pictograms and all “caution” signs. The proportions of the “head” and the “body” fit the style of the most used pictos, too. So there’s every prerequisite for finding the true meaning of the “A” letter and the two dots.

fashion logo hidden meaning design

This picture is from the official website. When the parts are analysed separately the logo reveals its full potential and the logo hidden meaning. ;)

fashion brand logo design

fashion brand logo design

Bonus A-style logo interpretations :

fashion logo hidden meaning designs

What do you think about the logo ?
What about wearing this brand ?
Do you love signs whose real meaning reveals at second sight ?

Margarit Ralev created Logoblink.com in 2007, as a 100% logo design blog.
He started his career as s freelance web designer in 2001. Ralev.com design portfolio was created in 2004. In 2006 he registered “Ralev.com Ltd.”, a company providing all sorts of advertising and graphic design services. Since 2008, the company focused on brand identity design and brand consulting.

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