We all know and use the most popular fonts, but sometimes it’s hard to define fonts of a specific typeface, used in a logo, logotype or clear word-mark. Here comes a tool which is pretty useful. It’s called “What The Font?!” and it works like this:
1 – You upload / write a link to the logo image
2 – Click “Search”
3 – Check the suggestions of all the similar fonts that looks like the one on your image
If you are doing a research on the font of the SONY logo, for example, it will look like this:
So now you can define fonts and use the right font for your specific logo project. Buy it directly from the site or just google it to download it for free :)