meet Rob Janoff – the Apple logo designer

There’s a brand new great interview with the designer of the Apple logo, Rob Janoff.

Here are a few lines from it :

Jean Louis Gassée (executive at Apple Computer from 1981 to 1990) :

One of the deep mysteries to me is our logo, the symbol of lust and knowledge, bitten into, all crossed with the colors of the rainbow in the wrong order. You couldn’t dream of a more appropriate logo: lust, knowledge, hope, and anarchy.


[…] the real solid reason for the stripes was that the Apple II was the first home or personal computer that could reproduce images on the monitor in color.


It’s kind of a problem when you do something that so well known, so early on in your career. It’s all downhill from then.


I’ve learned most of the knowledge about graphics after I started working, not in school.

This interview is a MUST for every graphic designer – read the rest of it in !