There’s a brand new great interview with the designer of the Apple logo, Rob Janoff. Here are a few lines from it : Jean Louis Gassée (executive at Apple Computer from 1981 to 1990) : One of the deep mysteries to me is our logo, the symbol of lust and knowledge, bitten into, all crossed with the colors of the rainbow in the wrong order. You couldn’t dream of a more appropriate logo: lust…Keep Reading →
All articles tagged as "retro"
It’s always interesting for a corporate identity designer to see how a logo is interpreted over different backgrounds and colors. I know the VW primary as a glossy car logo, but here you can seen some more variations of it. Sometimes it’s white, blue or even pink. If you look more careful – there’s a difference of the thickness of the lines in some cases. This leads to difference in the spaces…Keep Reading →