This is a pretty brief but useful video, especially if you are not familiar with basic photoshop techniques. It’s up to you to decide if this is a “web2.0” logo or it’s not. People call it this way, so here it goes just like this. * Personally, I think that this “reflection” thing is just an effort to make the shape a little bit better looking since the logo/typo itself sux. Same sh*t with the…
The following text is from the PDF above: _ The PITCH-IN symbol This symbol of a stylized person cleaning up the environment was adopted in 1976. This is stated on the website of PITCH-IN Canada (www.pitch-in.ca) – associated Clean World International. PITCH-IN Canada is a non-profit organization with worldwide membership. Unlike the other recycling symbols, this symbol is not primarily used to…
In my opinion these logos got arrows inside them or are at least arrow-shaped. Some may be called chevrons or something else, but still – these are arrowlike logos. This selection is made just for fun. I actually wanted to check how many famous logos include or resemble arrows I can find. “Kinko’s” was one of the logos I added at the last moment. The truth is that the arrow symbols were well…
Ericsson logo guides pdf.gif Download a pdf file of 12 pages with the ericsson logo/brand guidelines . Logo guidelines are provided by the marketing or the design department. Their purpose is to mark the guides of the logo/brand usage in advertising materials and every other stuff where the logo of the company may appear. Logo guidelines are usually a few pages and are very useful when prepared…
company logo case hand designs In this company logo case I’m showing the research I did before creating a logo for a finance consulting company called “Trading Finance”. The client wanted a handshake symbol for a logo design. Our creative studio offered him three separate variations in different colors: Versions 1 & 2 are clear hands icons forming an arrow going up as a symbol of growth and…
The Before & After magazine says: “Companies of every kind sign their names with linked letters called ligatures. Ligature means to tie. Ligatures make excellent business signatures. They’re handsome, simple and compact. And they’re fun, too—we all have initials! Some letters link in one typeface but not another. Others link in lowercase but not in upper. What follows are a variety of ways to get…
How to vectorize a logo online? The address is vectormagic.stanford.edu :) What you can do there is: upload an image, make some adjustments and download the vectorize result + share the logo with everybody. Here are some screens , following the process: vector-tool-stanford01.png vector-tool-stanford02.png vector-tool-stanford03.png vector-tool-stanford04.png vector-tool-stanford05.png vector-tool…
This is a fast-forward video about the 1830 competitors, who tried to won the 12.000 USD Mister Wong Competition. It’s a nice logo set, but you should press “Pause” and “Stop” all the time if you want to see details :) Have fun!
OK, Xerox got a new logo. That’s right. new xerox 2008 logo theory Why? Here’s the new logo theory of businessweek : ** Making the Brand More Approachable** Designed in the 1960s by branding firm, Chermayeff & Geismar, the familiar block-capital-letter XEROX wordmark, most often seen around the world in red, did not lend itself to the three-dimensional world of Internet and mobile-phone marketing…
